#4: Launching.

Launching. Shipping. Whatever terms you use to describe it don't matter. The heart of the matter is consistently engaging with the world (a very specific subset of the world, really) with generosity and a desire to serve. I've recently learned that the correct order of such engagement is to start small and do right by the few so that you build the trust and attention you need to eventually impact the many. Though the many will and should never be everyone. Hello few!